PENN Entertainment Charts New Course with Hollywood Casino New Orleans Land Project

Willa Müller · Aug 19, 2026

PENN Entertainment Charts New Course with Hollywood Casino New Orleans Land Project

Aerial view of the proposed land-based Hollywood Casino New Orleans site adjacent to the current riverboat location in Harvey, Louisiana

PENN Entertainment has outlined plans to commit roughly $195 million toward replacing its existing Boomtown Casino & Hotel New Orleans riverboat operation in Harvey, Louisiana, with a new land-based Hollywood Casino New Orleans facility on an adjacent inland site, and this move comes subject to regulatory approval while the project itself features 875 slots, 45 table games, a sportsbook, dining options plus additional amenities with an expected opening targeted for 2029.

Project Details and Timeline

The initiative follows a similar pattern of riverboat-to-land conversions enabled by a 2018 Louisiana law, and observers note that the relocation aims to enhance the customer experience amid declining revenues at the current property; data from industry reports shows how such transitions often allow operators to expand facilities while improving accessibility and comfort for visitors. Construction preparations are set to unfold over the coming years with the 2029 target date serving as the benchmark for completion, and those who have tracked similar developments in the state point out that the inland location provides space for larger structures compared to the constraints of riverboat designs.

Regulatory steps remain ahead before groundbreaking can begin in earnest, yet the announcement positions the project as a direct response to operational challenges at the riverboat site, and figures reveal that the new Hollywood Casino New Orleans will maintain core gaming offerings while adding modern amenities designed for broader appeal. The 875 slots and 45 table games represent a measured expansion from the existing setup, while the inclusion of a dedicated sportsbook aligns with growing demand for sports wagering options across Louisiana markets.

Background on the 2018 Law and Regional Context

Louisiana's 2018 legislation opened pathways for operators to shift from riverboats to land-based venues, and this framework has supported multiple conversions since its passage because it addresses limitations tied to water-based operations such as weather disruptions and space restrictions. PENN Entertainment's proposal for the Hollywood Casino New Orleans site builds directly on that legal foundation, and researchers who have examined the statute note how it facilitates investments that can stabilize or grow local gaming revenues over time.

Rendering of the planned Hollywood Casino New Orleans facility showing the main gaming floor and exterior design

As of August 2026 the regulatory review process continues to advance with stakeholders monitoring timelines closely, and this period marks a key phase where approvals could determine whether construction stays on schedule for the 2029 launch. The adjacent inland site in Harvey offers logistical advantages including easier access for guests and room for expanded parking and dining areas that the riverboat format could not accommodate, while the overall investment of approximately $195 million underscores the scale of the commitment from PENN Entertainment.

Operational Shifts and Revenue Considerations

Declining revenues at the Boomtown Casino & Hotel New Orleans riverboat have prompted the strategic pivot, and analysts tracking property performance data indicate that land-based facilities frequently deliver improved guest retention through enhanced amenities and convenience. The new Hollywood Casino New Orleans will incorporate a sportsbook alongside traditional gaming options, and this combination reflects broader market trends where integrated entertainment draws diverse visitor segments throughout the region.

Those familiar with Louisiana's gaming landscape highlight how the 2018 law has enabled operators to modernize aging riverboat infrastructure, and the PENN Entertainment project exemplifies this evolution by relocating operations to a site that supports larger-scale development without the constraints of vessel-based regulations. Dining facilities and other amenities form part of the core plan, and these elements are expected to contribute to an elevated experience that addresses current operational shortfalls at the Harvey location.

Conclusion

The $195 million investment by PENN Entertainment represents a significant step in the transformation of the Boomtown Casino & Hotel New Orleans into the land-based Hollywood Casino New Orleans, and the 2029 opening remains contingent on regulatory clearances while the project adheres to the opportunities created by the 2018 Louisiana law. This single development focuses resources on improving facilities and guest access at the Harvey site, wth the planned 875 slots, 45 table games, sportsbook and dining options positioned to meet evolving market demands in the years ahead.